Like South Africans go wild when international brands announce their launch into South Africa, Zimbabweans have enjoyed the introduction of some South African brands into their world. Think of the madness that ensued when Starbucks, Krispy Kreme and the likes touched down in South Africa. I recently took a trip to Sam Levy’s Village in … More Harare: An Imported Social Scene
I recently watched two documentaries entitled ‘What Happened Miss Simone’ and ‘Still I Rise’ about the lives of Nina Simone & Maya Angelou respectively. Black women celebrated in history for journeys that were paid for in pain. Theirs were influential lives led to inspire us all but at what cost? From Nina’s abusive marriage and … More Black Woman, Still You Rise
There is a slight misconception I continue to see with some African brands on the use of local influencers. Influencers seemingly are associated with luxury, exclusive or premium brands. True, these exclusive brands are trying to make their products or services more relatable to a certain audience whilst being aspirational to others. What I tend … More Are Brands Tapping Everyday Influencers Successfully?