Like South Africans go wild when international brands announce their launch into South Africa, Zimbabweans have enjoyed the introduction of some South African brands into their world. Think of the madness that ensued when Starbucks, Krispy Kreme and the likes touched down in South Africa. I recently took a trip to Sam Levy’s Village … More Harare: An Imported Social Scene
There is a slight misconception I continue to see with some African brands on the use of local influencers. Influencers seemingly are associated with luxury, exclusive or premium brands. True, these exclusive brands are trying to make their products or services more relatable to a certain audience whilst being aspirational to others. What I tend … More Are Brands Tapping Everyday Influencers Successfully?
It resembled a place she once called home. Nostalgic memories flooded her mind on the drive from the airport. The streets were familiar. She could trace the route home in her sleep. Not much change. Just dilapidation. Everywhere she looked, the city was painted with struggle, hopelessness. People missioning to and fro for very little. Money was … More Homecoming Part III: Arrival
She knew what she had to do. Ought to do. She couldn’t continue in wonder without purpose. Far from having it all figured out, she had to dive all in. Her body screamed at her. Rejecting everything she was to do. Puzzled and perplexed. The faces that stared back at her when she spoke of … More Homecoming Part II: Courage
The moment she realised her reality. The moment all her fears and anxieties flooded over her. She could barely breathe, fighting for air. This isn’t the way she’d planned for things to turn out. This was not the plan. She felt disconnected in a world where connections were everything. Ruin was hers. She’d be going home exactly … More Homecoming Part I: Anxiety
I never chose to be made Or tell father to abandon ship I never chose to be created No gun in holster at my hip Planted in your womb for lack of choice To you I am nothingness. Null. Void. – Where else was I to grow? In pursuit to be perfect me A million others I … More Why Are You Rejecting Me?
I recently watched an old movie called “Rumour Has It”. It’s a rather twisted movie about a young woman named Sarah who is returning home with her fiancé for her little sister’s wedding, and finds out a family secret: a week before her wedding day, Sarah’s mother slept with a man who had previously slept … More Guest Post: ‘Help! I’m Attracted To Bad Boys’ by Sonia Dube